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A gal can get choice fatigue with all the skincare options that are available these days. I’ve been a loyal Paula’s Choice customer for as long as her line has been available (20+years), and always have some of her products in my bathroom cabinet.
In the 90’s, I stumbled across Paula Begoun’s book “Don’t Go to the Cosmetics Counter Without Me.” It was an exposé of the cosmetic industry and very eye-opening. After it was published, folks began nagging Paula to create her own line and finally, she did.
I have watched Paula’s Choice expand and continue to improve over the years. It was once available only from her catalog, then additionally on her website, and now is also available at Nordstrom, and QVC as well.
My favorite product she sells (also her best-selling) is her Skin Perfecting 2% BHA Liquid. I apply it at night after washing my face, and it helps the texture of my face stay smooth. It helps with pore size too. Another product I love is her new Resist Anti-Aging Eye Gel. It helps with the dryness around my eyes.